JFREJ Membership Drive (Fall 2025)

banner and Instagram post design / 2025

the client: Jews for Racial and Economic Justice

the project: JFREJ commissioned me to design a banner for the email campaign promoting their Fall 2025 Membership Drive. They also asked for an accompanying instagram post.

my approach: They asked for an emphasis on photos of JFREJ members highlighting various ways to be involved in movement organizing. I also wanted to include an illustrated element to the design and chose to add an NYC skyline. This design was created right after Zohran Mamdani won the Mayoral race and I decided to include a sunrise in the design to symbolize the dawn of a new administration and political moment for NYC.